Photo: Pexels .com domain or br domain? Here's the thing! Many people think they are the same, but the simple presence of the letter “br” at the end already makes the difference between the two.Is the .com.br extension the best option? What are the advantages of .com? When should I use one and when should I use the other?
Such doubts are normal when creating a website, registering a domain and when dealing with both extensions.
Currently, .com.br and .com are the most used domains in Brazil, but there are alternatives to choose from from an almost infinite list.
The main reason is knowledge, as people are generally used to websites with one of these two extensions.
But it's worth checking out the following topics to clarify any doubts about them and what you should use.
The anatomy of a domain – the importance of extensions The usefulness of domains is no longer a mystery. It is the name and address where the public can access the products of a store, university students or any organization that operates on the internet.
Typically, a domain is the electronic address of a company or a specific project on the web. It is usually the first link between the user and the content.
That's why a domain is so important to guarantee a digital presence, whether for a company, a person or a project.
Each domain name is made up of extensions, which are basically the last ones that appear at the end. Also called TLD (Top Level Domain), an extension can be “.gov”, “edu”, “org” and the now famous “.com” and “.com.br”.
It will help to determine the type of website, the content and which extension of this website is most suitable, as nowadays there are several interesting and suitable options available on the internet for the most diverse types of projects.
Photo: FreePik .com.br domain and .com domain – Identify each one of them The .com.br and .com domains are the most used in Brazil. For example, .com is one of the oldest and most well-known extensions. It emerged in the mid-80s and, in practice, the history of the internet as we know it today is complicated.
A .com domain can be used for any type of website, be it an institutional website, a blog or an online store. Serves any business segment, from stores, industries and small projects.
Furthermore, .com is not only available in Brazil, but can also be used in other countries, making it a more comprehensive and well-known TLD.
But when it comes to website extensions and web projects for Brazilians, the .com.br domain is the most remembered and used.
Nowadays it is widely used by companies and people from different sectors and is an essential part of any enterprise as it is an easily recognized extension.
The .com.br domain emerged in 1989 for educational use on the internet. As time passed and the Internet became an integral part of our daily lives, it transgressed the boundaries of education and is now widespread.
Main differences between .com and .com.br domains As you can see, .com has a more universal profile, while .com.br domains are more focused on Brazil. However, there are still other details that distinguish them, such as, for example, registration fees and certain domain rules.
When it comes to popularity, .com is the leader, as it can be used in other countries beyond Brazil's borders.
It is also worth mentioning that both .com and .com.br require a fee to be properly registered. Furthermore, it requires periodic renewal.
When it comes to rules, .com is flexible. In most countries, individuals or legal entities can register. On the other hand, .com.br domains can only be registered by individuals and legal entities, legally represented or domiciled in Brazil.
As for the price, .com can be registered with any entity that registers domains. As it is an extension with international reach, the dollar exchange rate affects its value and it is generally more expensive than a .com.br domain.
Photo: FreePik Choosing a .com.br domain Knowing the differences makes it easier to get an idea of what to choose. Among the main criteria you should consider:
More affordable price and renewal Optimize local SEO Ideal for projects in Brazil Therefore, it is more effective in terms of savings in the long term because it is cheaper than .com.
As for SEO, a website with .com.br can gain space in local searches. In fact, internationally renowned brands, such as Nike, use this extension to reach the Brazilian public.
However, the issue of the domain and its extension is not an official favorable ranking factor in search engines like Google, and its composition also contains several keywords. The quote comes from John Mueller, who coordinates work on Google searches.
Furthermore, every business or project exclusive to the Brazilian public uses .com.br as the best extension alternative, as it allows users to identify themselves more easily.
Choosing .com .com also has its peculiarities. It is more effective in some situations such as:
Domain Privacy Shorter Name Public Reach .com is the only Whois extension that hides its owner's data from public queries.
It also provides a shorter email address and is an important feature for having a domain that is easy to remember and promotes a better user experience.
Another point worth highlighting is that it is more practical for projects that seek international reach.
Conclusion The .com.br and .com domains have advantages. And this will depend on the type of website, your objectives, the content you are presenting and the audience profile you are trying to reach.
Both extensions are currently the most used and remembered in Brazil and are suitable for project proposals.
Therefore, evaluate the type of web venture you have and choose the extension that best suits your business goals and general objectives.