Leila wants to open a new ‘auction’ for sponsors at Palmeiras; find out how the system works
On Wednesday (11), Leila Pereira held a press conference full of tension at Palmeiras. Of the issues raised, one of them ended up being in the background, which was a plan to launch a competition for new sponsors who want to take over the vacancies currently occupied by Crefisa, his company, on the club's shirt. This process is similar to bidding and is called BID.