In fact, sales are the result of a set of factors that need to be in balance with the manufacturing, production, marketing and sales processes all functioning properly. To achieve this, effective business management is necessary. The objective is not only in sales, but also in the consumer's experience with the brand.
Process automation appears as a solution for companies to improve productivity and increase their revenue in an increasingly demanding and competitive market. In this post, understand how to use ERP systems and increase sales. Happy reading!
What does an ERP system do? An ERP system aims to automate company processes by integrating areas and resulting in greater control and productivity for teams. The acronym stands for Enterprise Resource Planning, a business management system, mainly because it has the function of: Assisting in the business management of companies in different locations.
In addition, it operates in the routine of companies, improving production processes, data collection, time-consuming tasks and bureaucratic processes that demand time and availability from employees. In this way, when carrying out related activities as a team, it guarantees more time for human and technological development in organizations.
An ERP system is essential for improving decision-making in the leadership of medium and large companies, as it collects information from all teams in an online and practical way.
In large companies, it is very useful for communication between employees on the same team, even if they work in different departments, such as marketing and sales.
How to increase sales with an ERP system? To understand how an ERP system can increase your sales, just think about how the integration of areas within a company is fundamental for both effective communication and employee engagement.
With structured information and an effective management system, the result cannot be different: your sales increase quickly. Check it out!
Agility in Decision Making Agility in decision making is a fundamental factor in ensuring customer satisfaction. The software collects relevant information in one place to facilitate data analysis and interpretation.
Furthermore, it is possible to predict the seasonality of products and services, helping to plan promotions and marketing campaigns.
Experienced Salesperson A salesperson who is familiar with and up to date with customer information has a huge advantage. With an ERP system, even salespeople working remotely from other departments can access relevant information about the customers they come into contact with.
Furthermore, the marketing team is able to feed leads with qualified potential customers already qualified and with the software, which increases the chances of achieving the seller's ultimate goal: the sale.
Simplifying the process Often, companies use several documents to store relevant information, however, they do not have any type of integration. In other words, information is available in different locations, making it difficult to have a common view of all processes.
By simplifying the company's operations in one place, more efficient and agile business management is achieved, where all information can be found and analyzed in the same place.
Integrated and Comprehensive Management of Regions Integrated and comprehensive management of regions is the result of the latter. That is why, with an ERP system, it is very easy to maintain transparent and integrated management. This way, all employees can have access to information about the user's status.
This possibility creates a market advantage against companies that do not collect your information in one place. In fact, this ease of access improves service and problem resolution times.
Care when choosing an ERP system When choosing the best ERP system for your company, it is important to consider some characteristics of your business. This is because, as it can be used in different niches, each one has different demands.
Therefore, it is important to be aware of the demands and ensure that the chosen system meets all the requirements. To look!
Basic functions It is important to check whether the ERP system chosen for your company performs basic functions, such as:
issuance of electronic invoices for products and services directly at SEFAZ; Financial control of projects and clients; Integration with production lines; Purchasing from suppliers; Online list management; Business Management – CRM; Online POS. A responsible developer company that provides a management system must guarantee maintenance, technology and an easy interface, so that everyone can access it wherever they are.
Furthermore, it is necessary to provide maintenance and services in real time so that the company's routine is not compromised or causes damage – especially because this is not the intention of the system.
This type of implementation does not happen overnight, so it is important to prepare the company and the team. The pillars of an ERP system are: Technology, processes and people, that is, it is necessary to reorganize all processes, guarantee access to people and choose the best technology.
To do this, choose a reliable developer, understand the complexity of the process (time and configuration) and data security.
Company Moment Company Moment allows you to understand and analyze which management system will be most efficient in your case. This is because it has different types and functions.
If the company is small and medium-sized, it may require the integration of some internal areas and departments; But, if it is the case of a large company, the ERP system must be more elaborate to integrate the large amount of data stored in different locations. These details directly affect the cost of the system.
Sales are the final result In conscious and effective business management, sales are simply the result of all the work previously carried out. That is why many people are involved in this objective and, in addition to ensuring increased sales, customer satisfaction is also an important point.
By promoting a differentiated purchasing experience, subsequent sales become easier and increase the certainty that the customer will use it again. The use of an ERP system ensures that all processes will be carried out appropriately to create a more welcoming and prepared team.
If you still don't know about an efficient process automation system, see what Omie has to offer. A reference in the area of business software, Omi provides information about all its systems! Stay informed!