The illegal sports broadcasting market causes clubs, leagues and media companies to lose billions every year. Combating piracy has therefore become one of the industry's priorities for the coming years, with an important new feature: the launch of the ACE Sports Piracy Task Force, led by the global anti-piracy coalition Alliance for Creativity and Entertainment (ACE). Related Lance! Biz The impact of betting manipulation on the Brazilian football business Lance! Biz 05/13/2023 Launch! Biz CBF x Galera.bet: Entity loses legal appeal and may have to fine Lance's sponsor! Biz 05/12/2023 Launch! Biz After scandal, brokers confirm importance of sector regulation Lance! Biz 12/05/2023 With the aim of identifying sports piracy operations, the new group will work with the police and organizations such as Interpol and Europol to take coercive measures to shut them down. Among the project's supporters are two giants in the sports media sector: the sports streaming service DAZN and the broadcaster beIN. + The impact of betting manipulation on the Brazilian football business DAZN becomes the 53rd company to join ACE since the formation of the coalition in 2017. The trend is for more companies from the media, entertainment and sports broadcasting sector to join the group in the coming months. - Intellectual property theft in live sports content is an industry-wide issue that negatively impacts all sports and sports fans and requires a global collective effort to meaningfully address it, said Shay Segev, CEO of DAZN . Why combat illegal transmissions? According to a study by Synamedia/Ampere, combating global sports piracy could generate US$28 billion (R$138 billion in current prices) in additional revenue for the sector annually. The logic is simple: without competition from illegal broadcasts, media companies can pay higher amounts to buy broadcasting rights. + Company intends to allocate R$250 million to help Brazilian clubs; partner explains to L! In Italy, the anti-piracy law is expected to increase revenue for the Italian championship in the coming seasons. According to Lega Serie A CEO Luigi De Siervo, a new government regulation expected to be ratified in the coming months could increase the value of the league's domestic broadcasting rights by €150 million per season in the next cycle from 2024. -25 and so on. - The new government finally understood the seriousness of the phenomenon of Italian piracy. For more than four years, Série A has been waging a relentless war against piracy, with significant investments in software and technologies capable of removing pirated websites and a legal team capable of attacking the entire supply chain to the point of imposing significant financial fines. to end users who inevitably leave digital traces of access to illegal websites and applications. But the hardest fight is against IPTVs. In Italy alone, the economic impact of this decree could be an additional 150 million euros per season in license fees,” De Siervo told SportBusiness. Media companies join forces to combat piracy (Photo: FIFA/AFP) Italy is no exception. Governments are increasingly sensitive to the problem of piracy, as these billions lost by media companies also represent unpaid taxes and well-paying jobs that are no longer being created. Consumption of piracy in Brazil A study carried out by Ipsos for DirecTV in 2021 showed data on the consumption of piracy in Latin America. The results show, for example, that 53% of the Brazilian population with Internet access views pirated content, compared to 58% for the continent as a whole. Along with films and TV series, sport is the main reason why the public consumes pirated content. Anatel (national telecommunications agency) treats the topic carefully. In recent months, the agency has expanded its actions against pirated IPTVs and irregular TV Box devices, including blocking signals. There is also a partnership with Ancine (national film agency) to combat digital piracy. It is important to highlight that piracy is a crime in Brazil. Under article 184 of the Penal Code, anyone who infringes copyright with the aim of making a profit can be punished with up to four years in prison. However, punishments against pirates tend to be lenient compared to Europe and the US. Follow Lance! on Google Most Read News 1 On the field Vini Jr. attitude towards Mbappé for Real Madrid draws attention online 2nd bid of the Brasileirão: see the title chances after Botafogo's draw, Palmeiras wins 3-1 Bid! Biz How much did Rayssa Leal earn for winning the SLS stage in Tokyo? 4 Off the field Botafogo fans point out the culprit for the partial defeat: “It's an invitation to failure” 5 Flamengo Flamengo Stadium has a capacity for 78 thousand people and is inspired by the European ones; Check out the photos from Lance's newsletter! Stay up to date on sports and your favorite team with just 1 minute of reading! Sign up for the best sports of your morning! Article More news Stay up to date! Take a closer look, Lance! Biz Academia CBF brings together presidents and authorities to debate the future of football management 11/25/2024 - 2:11 pm Bidding! Biz Understand how the empire of the president of Palmeiras, Leila Pereira, was formed 25.11.2024 - 12:40 Bidding! 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Business 12.05.2023Billions at stake: understand the global task force to combat online sports piracy
The illegal sports broadcasting market causes clubs, leagues and media companies to lose billions every year. Combating piracy has therefore become one of the industry's priorities for the coming years, with an important new feature: the launch of the ACE Sports Piracy Task Force, led by the global anti-piracy coalition Alliance for Creativity and Entertainment (ACE). Related Lance! Biz The impact of betting manipulation on the Brazilian football business Lance! Biz 05/13/2023 Launch! Biz CBF x Galera.bet: Entity loses legal appeal and may have to fine Lance's sponsor! Biz 05/12/2023 Launch! Biz After scandal, brokers confirm importance of sector regulation Lance! Biz 12/05/2023 With the aim of identifying sports piracy operations, the new group will work with the police and organizations such as Interpol and Europol to take coercive measures to shut them down. Among the project's supporters are two giants in the sports media sector: the sports streaming service DAZN and the broadcaster beIN. + The impact of betting manipulation on the Brazilian football business DAZN becomes the 53rd company to join ACE since the formation of the coalition in 2017. The trend is for more companies from the media, entertainment and sports broadcasting sector to join the group in the coming months. - Intellectual property theft in live sports content is an industry-wide issue that negatively impacts all sports and sports fans and requires a global collective effort to meaningfully address it, said Shay Segev, CEO of DAZN . Why combat illegal transmissions? According to a study by Synamedia/Ampere, combating global sports piracy could generate US$28 billion (R$138 billion in current prices) in additional revenue for the sector annually. The logic is simple: without competition from illegal broadcasts, media companies can pay higher amounts to buy broadcasting rights. + Company intends to allocate R$250 million to help Brazilian clubs; partner explains to L! In Italy, the anti-piracy law is expected to increase revenue for the Italian championship in the coming seasons. According to Lega Serie A CEO Luigi De Siervo, a new government regulation expected to be ratified in the coming months could increase the value of the league's domestic broadcasting rights by €150 million per season in the next cycle from 2024. -25 and so on. - The new government finally understood the seriousness of the phenomenon of Italian piracy. For more than four years, Série A has been waging a relentless war against piracy, with significant investments in software and technologies capable of removing pirated websites and a legal team capable of attacking the entire supply chain to the point of imposing significant financial fines. to end users who inevitably leave digital traces of access to illegal websites and applications. But the hardest fight is against IPTVs. In Italy alone, the economic impact of this decree could be an additional 150 million euros per season in license fees,” De Siervo told SportBusiness. Media companies join forces to combat piracy (Photo: FIFA/AFP) Italy is no exception. Governments are increasingly sensitive to the problem of piracy, as these billions lost by media companies also represent unpaid taxes and well-paying jobs that are no longer being created. Consumption of piracy in Brazil A study carried out by Ipsos for DirecTV in 2021 showed data on the consumption of piracy in Latin America. The results show, for example, that 53% of the Brazilian population with Internet access views pirated content, compared to 58% for the continent as a whole. Along with films and TV series, sport is the main reason why the public consumes pirated content. Anatel (national telecommunications agency) treats the topic carefully. In recent months, the agency has expanded its actions against pirated IPTVs and irregular TV Box devices, including blocking signals. There is also a partnership with Ancine (national film agency) to combat digital piracy. It is important to highlight that piracy is a crime in Brazil. Under article 184 of the Penal Code, anyone who infringes copyright with the aim of making a profit can be punished with up to four years in prison. However, punishments against pirates tend to be lenient compared to Europe and the US. Follow Lance! on Google Most Read News 1 On the field Vini Jr. attitude towards Mbappé for Real Madrid draws attention online 2nd bid of the Brasileirão: see the title chances after Botafogo's draw, Palmeiras wins 3-1 Bid! Biz How much did Rayssa Leal earn for winning the SLS stage in Tokyo? 4 Off the field Botafogo fans point out the culprit for the partial defeat: “It's an invitation to failure” 5 Flamengo Flamengo Stadium has a capacity for 78 thousand people and is inspired by the European ones; Check out the photos from Lance's newsletter! Stay up to date on sports and your favorite team with just 1 minute of reading! Sign up for the best sports of your morning! Article More news Stay up to date! Take a closer look, Lance! Biz Academia CBF brings together presidents and authorities to debate the future of football management 11/25/2024 - 2:11 pm Bidding! Biz Understand how the empire of the president of Palmeiras, Leila Pereira, was formed 25.11.2024 - 12:40 Bidding! Biz Find out how much Cruzeiro will not earn for finishing second in the Copa Sudamericana 11/23/2024 - 7:27 pm Offer! Biz Midea is the official sponsor of the Sul-Americana and the 2025 Women's Libertadores 23/11/2024 - 4:26 pm Offer! Biz How much did Rayssa Leal earn for winning the SLS stage in Tokyo? 23/11/2024 - 14:00 Make an offer! Biz Find out how much Cruzeiro can win in the Copa Sudamericana final 11/23/2024 - 09:34 am Offer! Biz Brasileirão is the 2nd most profitable transfer league in the world; see the list 23.11.2024 - 06:30 Offer! Biz Racing x Cruzeiro: See the financial differences between the finalists of the Copa Sudamericana 23/11/2024 - 05:15 Related Offer! Biz The impact of betting fraud on the Brazilian football business Lance! Biz 05/13/2023 Launch! Biz CBF x Galera.bet: Entity loses legal appeal and may have to fine Lance's sponsor! Biz 05/12/2023 Launch! Biz After the scandal, bookmakers reinforce the importance of regulating the sector Lance! Business 12.05.2023